Customer Data Platforms (CDPs) are software applications that unify customer data from various sources and create comprehensive customer profiles. It helps marketers optimize the timing and targeting of messages, offers and customer engagement activities and enable the analysis of individual-level customer behavior over time. Let’s head on and explore all about the top 5 Customer Data Platforms of 2023.

By hibencarey

Ben Carey is a passionate technology article publisher with a keen interest in writing and true professional who is always looking for new ways to improve his skills and reach a wider audience.

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